Date: March 2021

Operation: MBI

Sector(s): Services and Distribution

Activity: Loyalty programs

AVOMARK provides tools and services to increase point-of-sale footfall and sales (on line and/or in store). The business therefore offers an indispensable tool for those of its clients that held up well in 2020.

Jean-Benoit Collet (Mines-Telecom Business School, former CTO of Tarkett and Chanel) became a stakeholder through a sponsorless MBI. His managerial and IT expertise complements internal experience and strengthens AVOMARK’s development of digital technology, demand for which has grown during the pandemic.

Advisor to the Company: LINKERS (Didier BUSQUET, Partner).

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